SEO

SEO stands for “search engine optimization.”   In simple terms, it means the process of improving your site to increase its visibility for relevant searches. The better visibility your pages have in search results, the more likely you are to garner attention and attract prospective and existing customers to your business.

WHY CHOOSE SMARTSITES FOR LOCAL SEO

In the world of content marketing, local SEO has been receiving lots of attention. It is getting more popular than ever.

Research has shown that approximately 50% of consumers tend to visit a store within a day of doing local search on their smartphone. In addition, nearly 35% who searched on a tablet or computer did the same.

As you can see, the Internet has become the main source of local business information. You will be committing business suicide by not showing up in local search. 

And I would like mention what benefits provide you using smartsites for local SEO ;

  1. Get you increase in total site traffic,
  2. Increase in organic search graphic,
  3. Increase in phone calls,
  4. Decrease in CPC,
  5. Increase in average time on site,      
  6. Increase in conversions,
  7. Increase in sales revenue,
  8. Increase in page visits,views
  9. Increase in CTR
  10. Increase in impressions

People that use it are as delighted as us with it. So, that is why we use smartsites for local SEO.

WHY SEO ANALYSIS ?

An SEO analysis sheds light on all the opportunities on your site that you can address to improve your ranking potential in search engine results pages (SERPs). It involves auditing your site and identifying where you can optimize for search engine bots.

With an SEO analysis, you can find what aspects of your SEO strategy are working and what your biggest obstacles are that are preventing you from improving your site ranking.

The insights you gain from an SEO analysis give you direction on where you can improve your site’s content and technical aspects to deliver a better experience for visitors and to show search engines context and relationships between your content and the search query visitors are using.

To put it simply, an SEO analysis is a must for you to rank higher, expand your reach, driving traffic, and hit your business objectives.

With an analysis, you’re not taking shots in the dark; you’re making strategic decisions, which reduces time and resources spent. 

Without a thorough SEO analysis of your site, it’s pretty much impossible to make informed decisions for improving your site’s ranking in SERPs. 

WHY MOBILE SEO ?

Google switches the index to Mobile First and “rewards” the websites, which is optimized for mobile use accordingly. The background of this change is based on the changed user behavior, which shows a clear tendency towards mobile search and increased access to Google via mobile devices.

Only those who are mobile can compete and achieve a top-ranking position. Every Digital Marketing Service provider knows, Mobile SEO is an open secret for those who want to be found on the first page among the 10 leading search engine results.

The mobile SEO includes a complete revision and optimization of the website in the technical and optical factors. Mobile web design favors short loading times, which are an endemic indicator of the interest of the target group. The ever faster and more frequent access to the search results via smartphones and tablet PCs, the rising user expectations and the technical innovations make it clear how important a reorientation is for SEO services company.

WHY SEO COPYWRITING ?

SEO is the means of helping a website appear as high up as possible in the search engine results page (otherwise known as SERP), whether that’s Google, Bing, Yahoo or any other.  There are a number of web design and development factors which influence this. However, SEO copywriting involves weaving keywords and phrases that your target audience would use to find you into your website’s content.

SEO copywriting fits into the larger field of search engine optimization which utilises a range of tactics, including link building, mobile optimization, load speeds, and content strategy techniques to ensure your site is device and user-friendly, promotes unique and insightful content and provides essential details. Whether you’re an ecommerce site or an online magazine, SEO is a pretty important piece of digital marketing you should be conducting.

One benefit of SEO is that in and of itself it’s free. Unfortunately, it’s also time consuming. You’ll either need to have a member of your team looking after your SEO, which includes optimising your web and blog content, or you’ll need to hire a freelancer content marketer or outsource your content marketing to an agency. That means there will be an unavoidable cost to you in the long run.

WHY NATIONAL SEO ?

Some points how national SEO is different from local SEO? Let you explain.

  • When it comes to running a national SEO campaign for your business, you need to focus on your brand. That’s why you should use your brand name and a business name as the first keyword to rank for.
  • National SEO campaigns are more complex, more difficult to tackle, and more expensive than local SEO.
  • With national SEO, you will have a much wider target audience.
  • For national SEO, you have to target more general keywords which are more difficult to rank for.
  • Stepping into national SEO, you compete with similar businesses all around the world who all want the same customers in your country.
  • Since there are so many businesses that try to rank on the national level, the competition is very high.
  • It takes time to establish an effective national online presence.

WHY LINK BUILDING ?

Link building increases SEO ranking, but it provides many advantages for business as well.

  • Builds relationships: when you build your links it requires you to reach out to other businesses, often to relay information about promotions and other activities related to your business. Although your primary focus for reaching out is to improve your link, there are also residual benefits as well. You can foster long-term relationships that is mutually beneficial to both businesses. Guest posting services and strategies have increased by 112 percentin interest since 2005.
  • Referral business: Strong links can improve traffic to your site as well as improve your ranking. If your site is linked to a relevant and often visited site, it can boost your sales as well. Further, those sales can easily turn into repeat customers, so you can reap the benefits far into the future.
  • Brand building:  good link building also helps to promote your brand. It can help to show that you are an authority in your field through links to relevant content. It can also help to promote the expertise of your company as well as the strengths of its goods and services.